Avoiding Small Business Burnout
Running a business can lead to a very demanding lifestyle. There are numerous considerations to think about and that often leads to business owners becoming tired. This is not uncommon. The trouble starts when you’ve become so tired that you burn out. This can have a major impact upon your business and be disastrous on […]
Why Interaction Rate is More Important than Views
One of the biggest mistakes that small businesses make is that they don’t understand that they shouldn’t be focusing on followers, fans or views. These statistics are practically worthless in a world where the majority of web users are quick to abandon web pages and social media content. Instead there are other statistics and important […]
Automating Social Media
Social media is a powerful marketing tool for increasing the awareness of your brand. It is not however, one of the best online sales avenues. That is why some businesses don’t place that much effort into their social media updates and instead automate their entire output. This has caused some problems in the past. Tesco, […]
How to Optimise Google+
Google+ is one of the latest and biggest social media channels available on the internet. It has the ability to propel your business up the search engine rankings so that when someone searches for something, it is your brand’s content they see first. This is because Google owns the network and it wants to prioritise […]